Send your estimate. We do the proposal.
The file you already priced is all we need. Your customer gets a web page that explains the whole job.
Free, and you don't set anything up.
“The new proposals we send out have been winning us jobs. Our clients feel like every one is personalized for them.”
Burton Builders · Bay Area
burtonbuildersllc.com
in jobs won in six weeks.
That's Burton's own number, from the proposals we built for them.
Here it is. Watch it from their side.
An example proposal, filmed from the customer's side. They open a link, and this is what loads.
A page does four things a PDF can't.
All four happen after you hit send, while your customer is deciding.
It opens in any browser
Phone, laptop, whatever they open it on. No app, no login, and it still reads right on a small screen.
They can ask right on the page
Your customer taps a line, types the question, and it comes straight to you.
You know when they opened it
You see every open, and when they saved the PDF. That usually means they're showing somebody else.
They can still print it
There's a PDF button right on the page. Same content, your name on the file.
You're not losing on price. You're losing on everything the price doesn't say.
A template answers these the same way for every customer. Finishwork answers them for this one.
| Your template | Finishwork | |
|---|---|---|
| Did they understand what I want? | The scope, retyped | The job in plain words |
| Have they done a job like mine? | Your best photos, every time | Photos and reviews from jobs like theirs |
| What happens next? | A payment schedule | A timeline, start to finish |
| What does it cost? | A long list of line items | Grouped by trade, plus exclusions |
| “Wait, what's this line?” | They call you. Or they don't. | They ask you right there |
Price it the way you always price it.
Send us the file. We do the rest.
You never describe the job to us. You already did that when you priced it.
It checks the numbers as it reads them, and flags anything it can't read.
The AI never makes up a number.
Other tools will write your proposal from a description of the job. We don't. Your numbers come out of the file you sent.
What it does
It writes the job back in plain words. It sorts your lines into the trades a homeowner knows. It picks the photos and reviews that match this job.
And it draws where the money goes. That chart is your own numbers, nothing else.
“We win about two out of ten. The proposal is the most important document we send — if something moves that even half a point, it's worth it.”
Bay Area general contractor
Design-build, ADUs and remodels
Same leads. Same crew. A quarter more revenue.
That's one contractor's math on their own business, not a promise. Run your own.
Built for bids that get compared.
This is for you if
- You bid whole projects: GC, remodeler, concrete, framing, foundations.
- Your proposal sits next to two others on a kitchen table.
- The job takes some explaining.
- Winning one changes your quarter.
It isn't for
- Service calls and repairs.
- Quotes that are one line and a number.
- Anything the customer decides on the spot.
If that's your work, you don't need this, and we'd rather say so.
I'll build your next five bids.
Send them however they already exist — a Buildertrend export, a spreadsheet, a Word file, a photo of one you wrote by hand. Each one comes back a finished proposal in your brand, ready to send, within three business days.
- You don't set anything up. I do that part myself — your logo, your colors, the words you always use, read off your own website. There's no signup form on purpose.
- It costs nothing, and there's no card. If after five you don't think it made a difference, walk away and keep the PDF of every proposal I built. They're yours — send them, reuse them, retype them. If it did, keep going: the account stays free the whole time we're in beta.
- I set up every company myself, so I can only take a few at a time.
Two things I'd ask back: tell me what's wrong with it, and tell me when you win one.
Rather just email? contact@cresalto.com
The six questions everyone asks.
Do I have to change how I estimate?
No. Price the job where you price it now and send me the file. There's nothing to connect.
Can it get my prices wrong?
No. The AI never writes a price. Every number comes from your file or from you, and you can change any of them. If the math stops adding up, it tells you first.
What does my customer need to open it?
A phone or a computer. It's a web page they open from a link. No app, no login. There's a PDF button on it if they want one, and you can still email them the PDF yourself.
What do I have to set up?
Nothing. Send me your website and a few old proposals and I do the setup myself — your logo, your colors, the words you always use. There's no form to fill in and you don't have to sit through a call.
What happens after the five?
You keep using it. The five are the ones I build for you by hand — after that the account is yours to work in, and it stays free the whole time we're in beta. Send me a sixth if you'd rather I built that one too.
What does it cost?
Nothing while we're in beta, and there's no card. If the five don't make a difference, walk away with the PDF of every one I built. If they do, keep going — it's still free. You'll hear about a price from me before you hear it anywhere else, and the first companies in keep this setup permanently, so when there is one, it won't be yours.
You already did the hard part.
The site visit, the takeoff, the hours getting the price right. All of it is spent before your customer reads a word. What you send is the last thing that can change the answer.