What a good construction proposal has.
Most proposals are a price and a page of line items. That tells the homeowner what it costs. It doesn't tell them if you understood the job, or who's going to be at their house.
These are the seven things I put in every proposal I build, one page each. None of them need special software. You can do all of it in Word.
Building ADUs? Here's what an ADU proposal needs.
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01
The job in plain words
A few sentences that show you understood what they asked for, before they see a price.
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02
Photos of jobs like theirs
Not your best photos. The ones closest to the job they asked you to bid.
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03
Their customers’ own words
Reviews from people who had the same kind of work done, quoted exactly.
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04
The crew, and who to call
Who will be at the house, and one name and number for questions.
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05
License, insurance, warranty
The numbers they would otherwise look up, and what you stand behind after.
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06
What happens, and when
From signing to the final walkthrough, in order. A payment schedule isn’t a timeline.
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07
The price, by trade, and what isn’t in it
Line items grouped the way a homeowner thinks, with the exclusions right next to them.
A detached ADU proposal, filmed from the homeowner's side, the way they'd open it on their phone.
Rather I just built it?
Send me the estimate you already priced. I'll send it back as a finished proposal in your brand within three business days. The first five are free.